PICNIC Festival
I served as head of strategy, marketing, digital (new website development), print (catalogues), ticketing and partnerships for the 2009 and 2010 editions of the PICNIC Festival in Amsterdam. The international PICNIC Festival was a pioneering platform for innovation and creativity in technology, media and design, establishing Amsterdam as a global
World Business Forum
I served as Marketing Director & Business Manager of the Italian branch of HSM Group (now WOBI) based in Milan between 2003 and 2008. As the first employee in Italy, I managed the local office, coordinating activities with other countries. My responsibilities ranged from company startup operations—securing office space,