He is a marketer, strategist, and writer specialised in creating experiences that bring people together by bridging the gap between the physical and digital worlds.
Over the last 20 years, he has been involved in building, curating, and managing conferences such as the World Business Forum, Social Media Week, the Picnic Festival and Frontiers of Interaction. An Industrial Engineer by training, Gian acts as a cultural translator between different worlds.
He is a strong believer in Serendipity, which he is constantly feeding through a mix of side projects, and is currently doing research for a book on what we can learn from Japanese craftsmen to improve how we work and how we live.
Originally from Argentina, Gian is also Italian and has lived in Buenos Aires, Milan, Rome, Tokyo, Amsterdam, Madrid and now London.
[Last updated: March 2019]
On November 2018 I sat down with Andy North from Velocitize to discuss marketing trends and how brands can approach the constant evolution of how we converse and tell stories online.